Altex API & Scraper
Altex is Romania's largest electronics and home-appliance retailer (phones, laptops, TVs, fridges, washing machines, small appliances), selling its own stock and, on part of the catalogue, through marketplace sellers.
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Media Galaxy is the group's second chain on the same catalogue. This API reads both as JSON. `search` takes Romanian or brand/model keywords and `category` lists one Altex category by its URL slug; both filter by brand, price range in lei, in stock now, seller, store and minimum rating, and sort by price, name, discount, review count or best sellers. Each row returns SKU, EAN, brand, title, URL, image, the selling price, the crossed-out price, the producer's recommended price (PRP), the cheapest resealed unit, the monthly instalment, stock status, how many stores hold it, the seller (Altex or a marketplace shop) and the average rating. `product` adds every seller's offer, resealed units with the store that has them, the star distribution, specifications, images and the category path. `availability` lists the stores that hold a product with the quantity, `reviews` returns the written reviews, `stores` the store directory with opening hours, and `categories` the category tree.
What an Altex field actually contains
Fields that read differently from how they look. Every row was measured against live Altex responses on 2026-10-15.
| Field | What it holds |
|---|---|
| sku | Altex's product code, the 'Cod produs' on the page (for example SMTIP151BL). It is what product, availability and reviews take; a product URL works too. |
| price, was_price, discount_amount | price is what the buyer pays in lei, VAT included. was_price is the crossed-out price shown next to a discount; discount_amount is the difference in lei. |
| recommended_retail_price | The producer's recommended price (PRP). Altex prints it on Super Pret and plain-price products; it is not the price Altex charged before. |
| resealed_from_price, resealed_offers | The cheapest resealed (open-box) unit of the same product and, in product, each resealed unit with its price, reason and the store that has it. It is not a 30-day lowest price: Altex does not publish one. |
| availability | in_stock, supplier_stock (shipped from the supplier), in_store_only (no online stock, but stores have it, often as a display unit) or out_of_stock. display_unit marks products sold as the store's display model. |
| rating | The average of all star ratings, 0 to 5. review_count counts star ratings; the reviews action's total counts written reviews, which is usually fewer. |
| stores[].qty, qty_capped | Units a store holds. Altex never reports more than 6, so 6 means 6 or more and qty_capped is true. |
| seller.type | retailer when Altex (or Media Galaxy on mediagalaxy.ro) sells the product itself, marketplace when a third-party shop does. |
On 12 products from 8 searches the price, EAN and seller equalled the product page's own structured data 12 of 12 times, ratings and review counts 3 of 3, the crossed-out price 2 of 2. Search and product returned the same price for 12 of 12 products.
Real request and response JSON
Captured from the indexed primary action, search, on .
{
"method": "POST",
"url": "https://api.reefapi.com/altex/v1/search",
"headers": {
"x-api-key": "$REEF_KEY",
"content-type": "application/json"
},
"body": {
"query": "laptop",
"limit": 24
}
}{
"ok": true,
"meta": {
"api": "altex",
"endpoint": "search",
"mode": "live",
"latency_ms": 901.8,
"record_count": 24,
"bytes": 60752,
"cache_hit": false,
"upstream_requests": 1,
"site": "altex",
"total": 720,
"warnings": [
"the source stops search totals at 720; narrow with filters or use the category action for exact totals"
],
"charged_credits": 2,
"version": "0.1.0",
"request_id": "3a4f37554ada4301",
"queue_ms": 1.7,
"fetched_at": "2026-10-15T17:02:51.330Z"
},
"data": {
"results": [
{
"product_id": 1192226,
"sku": "EP233602",
"title": "Laptop MICROSOFT Surface Laptop 7, Snapdragon X Plus-Qualcomm X1P-42-100 pana la 3.4GHz, 13\" Touch, 16GB, SSD 512GB, Qualcomm Adreno, Windows 11 Home, Platinum",
"brand": "MICROSOFT",
"brand_id": 15402,
"url": "https://altex.ro/laptop-microsoft-surface-laptop-7-snapdragon-x-plus-qualcomm-x1p-42-100-pana-la-3-4ghz-13-touch-16gb-ssd-512gb-qualcomm-adreno-windows-11-home-platinum/cpd/EP233602/",
"url_key": "laptop-microsoft-surface-laptop-7-snapdragon-x-plus-qualcomm-x1p-42-100-pana-la-3-4ghz-13-touch-16gb-ssd-512gb-qualcomm-adreno-windows-11-home-platinum",
"image": "https://lcdn.altex.ro/media/catalog/product/s/u/surface_laptop_7_platium_04_55501e00.jpg",
"ean": "196388549993",
"ean_codes": [
"196388549993"
],
"short_description": "LAPTOP MICROSOFT 13 X PLUS 16GB 512GB W11",
"currency": "RON",
"price": 6799.9,
"was_price": null,
"discount_amount": null,
"discount_percent": null,
"discount_type": "none",
"recommended_retail_price": null,
"resealed_from_price": null,
"resealed_count": 0,
"installment_monthly_from": 197,
"in_stock": true,
"availability": "in_stock",
"display_unit": false,
"store_pickup_available": true,
"stores_with_stock": 2,
"store_ids_with_stock": [
446,
1208
],
"preorder": false,
"end_of_life": false,
"has_gift": false,
"seller": {
"id": 1,
"name": "Altex",
"slug": null,
"type": "retailer"
},
"seller_ids": [
1
],
"rating": null,
"review_count": 0
},
{
"product_id": 1192221,
"sku": "ZGM00009",
"title": "Laptop MICROSOFT Surface Laptop 7, Snapdragon X Plus-Qualcomm X1P-64-100 pana la 3.4GHz, 13.8\" Touch, 16GB, SSD 512GB, Qualcomm Adreno, Windows 11 Home, Platinum",
"brand": "MICROSOFT",
"brand_id": 15402,
"url": "https://altex.ro/laptop-microsoft-surface-laptop-7-snapdragon-x-plus-qualcomm-x1p-64-100-pana-la-3-4ghz-13-8-touch-16gb-ssd-512gb-qualcomm-adreno-windows-11-home-platinum/cpd/ZGM00009/",
"url_key": "laptop-microsoft-surface-laptop-7-snapdragon-x-plus-qualcomm-x1p-64-100-pana-la-3-4ghz-13-8-touch-16gb-ssd-512gb-qualcomm-adreno-windows-11-home-platinum",
"image": "https://lcdn.altex.ro/media/catalog/product/s/u/surface_laptop_7_platium_04_55501e00.jpg",
"ean": "196388279494",
"ean_codes": [
"196388279494"
],
"short_description": "LAPTOP MICROSOFT 13 X PLUS 16GB 512GB W11H",
"currency": "RON",
"price": 7399.9,
"was_price": 7899.9,
"discount_amount": 500,
"discount_percent": 6.3,
"discount_type": "fixed",
"recommended_retail_price": null,
"resealed_from_price": null,
"resealed_count": 0,
"installment_monthly_from": 214,
"in_stock": true,
"availability": "in_stock",
"display_unit": true,
"store_pickup_available": true,
"stores_with_stock": 2,
"store_ids_with_stock": [
446,
1208
],
"preorder": false,
"end_of_life": false,
"has_gift": false,
"seller": {
"id": 1,
"name": "Altex",
"slug": null,
"type": "retailer"
},
"seller_ids": [
1
],
"rating": null,
"review_count": 0
},
{
"product_id": 1192158,
"sku": "ZGP00009",
"title": "Laptop MICROSOFT Surface Laptop 7, Snapdragon X Elite-Qualcomm X1E-80-100 pana la 4.0GHz, 13.8\" Touch, 16GB, SSD 512GB, Qualcomm Adreno, Windows 11 Home, Platinum",
"brand": "MICROSOFT",
"brand_id": 15402,
"url": "https://altex.ro/laptop-microsoft-surface-laptop-7-snapdragon-x-elite-qualcomm-x1e-80-100-pana-la-4-0ghz-13-8-touch-16gb-ssd-512gb-qualcomm-adreno-windows-11-home-platinum/cpd/ZGP00009/",
"url_key": "laptop-microsoft-surface-laptop-7-snapdragon-x-elite-qualcomm-x1e-80-100-pana-la-4-0ghz-13-8-touch-16gb-ssd-512gb-qualcomm-adreno-windows-11-home-platinum",
"image": "https://lcdn.altex.ro/media/catalog/product/s/u/surface_laptop_7_platium_04_55501e00.jpg",
"ean": "196388279739",
"ean_codes": [
"196388279739"
],
"short_description": "LAPTOP MICROSOFT 13 X ELITE 16GB 512GB W11H",
"currency": "RON",
"price": 8199.9,
"was_price": 8699.9,
"discount_amount": 500,
"discount_percent": 5.7,
"discount_type": "fixed",
"recommended_retail_price": null,
"resealed_from_price": 7789.9,
"resealed_count": 1,
"installment_monthly_from": 237,
"in_stock": true,
"availability": "in_stock",
"display_unit": false,
"store_pickup_available": true,
"stores_with_stock": 1,
"store_ids_with_stock": [
1208
],
"preorder": false,
"end_of_life": false,
"has_gift": false,
"seller": {
"id": 1,
"name": "Altex",
"slug": null,
"type": "retailer"
},
"seller_ids": [
1
],
"rating": null,
"review_count": 0
}
],
"total": 720,
"total_capped": true,
"pages": 30,
"page": 1,
"limit": 24,
"has_more": true,
"page_beyond_end": false,
"sort": "relevance",
"facets": {
"brands": [
{
"slug": "asus",
"name": "ASUS",
"count": 185
},
{
"slug": "lenovo",
"name": "LENOVO",
"count": 137
},
{
"slug": "apple",
"name": "APPLE",
"count": 72
}
],
"categories": [
{
"category_id": "742",
"name": "Home and Office",
"url_key": "laptop-home",
"count": 304
},
{
"category_id": "227",
"name": "Incarcatoare laptop",
"url_key": "incarcatoare-laptop",
"count": 125
},
{
"category_id": "743",
"name": "Gaming",
"url_key": "laptop-gaming",
"count": 122
}
]
},
"search_term": "laptop"
}
}What the Altex API does
| Action | Description | Concrete use case | Key params |
|---|---|---|---|
| search | Search altex.ro (or mediagalaxy.ro) by keyword with the site's own brand, price (RON), in-stock, seller, store and rating filters and sorts. Each row: SKU, EAN, brand, title, URL, image, selling price, crossed-out price, PRP, cheapest resealed price, monthly instalment, stock status, stores holding stock, seller (Altex or marketplace) and average rating. The source stops search totals at 720. | Pricing teams call search to search altex.ro (or mediagalaxy.ro) by keyword with the site's own brand, price (RON), in-sto…. | query |
| category | List one altex.ro category (by its URL slug or page URL) with the same filters and sorts as search. Totals are exact (not capped). Default order: best selling. | Marketplace operators call category to list one altex.ro category (by its URL slug or page URL) with the same filters and sorts as s…. | none |
| product | Full product record: every seller's offer with RON price, crossed-out price, PRP, green tax and stock; resealed units with their store; average rating and the star distribution; specifications; images; category path; extra services (warranty) with prices. | Catalog enrichment teams call product to get full product record. | none |
| availability | Per-store stock for one product: every store the source lists as holding it, with the quantity (the source caps it at 6 — qty_capped means 6 or more), city, region, address and phone. | Retail analysts call availability to get per-store stock for one product. | none |
| reviews | Written customer reviews of one product, newest or most helpful first, optionally only one star rating. Altex and Media Galaxy share the same reviews. | Pricing teams call reviews to get written customer reviews of one product, newest or most helpful first, optionally only one st…. | none |
| stores | The chain's store directory (Altex, Media Galaxy and Brico stores): store id, network, city, region, address, coordinates, phone, manager, weekly opening hours. Optional city / region / network narrowing is applied to the full list. | Marketplace operators call stores to get the chain's store directory (Altex, Media Galaxy and Brico stores). | none |
| categories | The full category tree, flattened: id, name, URL slug (feed it to the category action), parent, level and the readable path. Optional text match on name/path. | Catalog enrichment teams call categories to get the full category tree, flattened. | none |
Call search from your stack
curl -X POST https://api.reefapi.com/altex/v1/search \
-H "x-api-key: $REEF_KEY" \
-H "content-type: application/json" \
-d '{"query":"laptop","limit":24}'import requests
r = requests.post(
"https://api.reefapi.com/altex/v1/search",
headers={"x-api-key": REEF_KEY},
json={
"query": "laptop",
"limit": 24
},
)
print(r.json()["data"])const res = await fetch("https://api.reefapi.com/altex/v1/search", {
method: "POST",
headers: {
"x-api-key": process.env.REEF_KEY,
"content-type": "application/json",
},
body: JSON.stringify({
"query": "laptop",
"limit": 24
}),
});
const { ok, data, meta, error } = await res.json();Ask your MCP-connected assistant: call reefapi.altex.search with {"query":"laptop","limit":24}.Who uses this API and why
- Track Altex prices, discounts and PRP on electronics and appliances day by day.
- Find which Altex or Media Galaxy store has a product and how many units.
- Match Altex products to eMAG and other Romanian shops by EAN.
- Watch resealed (open-box) offers and their discount against the new price.
- Separate products Altex sells itself from marketplace sellers' offers.
Questions developers ask before integrating
Do I need an Altex account?
No. Everything is read logged out, and you call reefapi.com from anywhere.
Does it cover Media Galaxy?
Yes: add site=mediagalaxy to any call. The catalogue and prices were the same on the products checked; the shop's own seller is Media Galaxy instead of Altex and the monthly instalment can differ.
Do the filters work?
Each was checked against the unfiltered count in the same run. Home and office laptops: 1,128 products, Lenovo 481, 2,000-3,000 lei 143, in stock 253, rated 4 stars or more 185, in the Media Galaxy Baneasa store 137. An unknown brand is refused instead of returning everything.
Can I see stock in a specific store?
Yes. availability lists every store that holds the product with its quantity (Altex shows at most 6), and store_id filters a search or category to products in stock at that store.
How many results can I get?
Up to 96 products per page. Search stops counting at 720 matches; category listings give the exact total (1,128 home and office laptops), so use a category for complete lists.
Are marketplace sellers included?
Yes. Rows say whether Altex or a marketplace shop sells the product, product lists every seller's offer and price, and seller_id keeps products one seller has in stock.
Is there a 30-day lowest price?
Altex does not publish one. The lower price you may see is the cheapest resealed unit, returned as resealed_from_price.
What is the Altex API?
Altex API is a ReefAPI endpoint group for romania's largest electronics retailer (and media galaxy): ron prices, prp, resealed units, stock per store, sellers, specs and reviews. It returns live JSON through POST requests under /altex/v1.
Is the Altex API free to try?
Yes. ReefAPI starts with 1,000 free credits, no card required. Altex calls use the same shared credit balance as every other ReefAPI engine.
Do I need an Altex login or account?
No login to Altex is needed for the API response. You call ReefAPI with your x-api-key header, and the playground can run live examples before you create a production key.
How fresh is the Altex data?
The page example is captured from a live search call, and production requests fetch live data through ReefAPI rather than a static sample.
How many credits does the Altex API use?
Altex actions currently cost 1-3 credits per successful call. Failed or blocked calls are free. All APIs draw from one credit pool.
Can I call Altex from an AI assistant or MCP client?
Yes. Connect ReefAPI once through MCP and your assistant can call altex actions with the same key, credit pool and JSON envelope used by normal REST requests.
Is the Altex API an Altex scraper?
It is the managed alternative to a DIY Altex scraper. Instead of building and maintaining your own scraper — proxies, headless browsers, captcha and constant breakage — you call one ReefAPI endpoint and get the same romania's largest electronics retailer (and media galaxy): ron prices, prp, resealed units, stock per store, sellers, specs and reviews back as clean JSON.