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E-commerce & Marketplaces

Publix API & Scraper

This API reads delivery.publix.com, Publix's online shop, live and returns it as JSON.

7 actionsLive JSON1,000 free credits$0.67–$1.50 / 1,000 creditsMCP-ready
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Prices are set per store, so every call is answered for one Publix store: give a ZIP code or a store_id from `stores` (without either, a fixed default store, Publix #1270 - Southgate Shopping Center near 33801, is used and the response says store_defaulted: true). `search` returns the site's own ranked results (cheese: 299 products at the default store), `category` lists a collection such as Milk, `offers` returns BOGO (buy one, get one free), `product/detail` adds ingredients, warnings and images, `categories` lists the category tree and `stores` lists Publix stores around a ZIP code with distance and services. The price matched the price printed on the delivery.publix.com product page for 8 of 8 products we checked.

Reference

What a Publix field actually contains

Fields that read differently from how they look, measured on live responses on 2026-10-18.

FieldWhat it holds
price, price_displayThe price at the chosen store as the delivery.publix.com product page prints it (matched on 8/8 products, e.g. Publix Eggs, Large $2.43).
original_price, discount_percentThe struck-through regular price on sale items and the discount computed from the two prices; null when the item is not on sale.
promotions, buy_one_get_oneDeals shown on the item: BOGO, multi-buy ('Buy 2 for $9.16'), member offers. They are never folded into price.
loyalty_priceA separate card or member price when the site shows one next to the regular price; null otherwise.
store, store_defaultedThe Publix store that priced the response (id, name, street, city). store_defaulted is true when you gave neither postal_code nor store_id.
unit_price_textThe unit price as the site prints it ("$0.03/fl oz"). For items sold by weight, price is the estimated package price and price_is_estimate is true.
stock_level, likely_out_of_stockmany_in_stock, in_stock, likely_out_of_stock or out_of_stock for that store.
matches_queryWhether the row shares a word with your search. The site fills a search that matches nothing with unrelated products; such pages are dropped and counted in unmatched_dropped.

Prices differ between stores: the same 16 products cost differently on 3 of them at a store near 30303 on the same day.

Live example

Real request and response JSON

Captured from the indexed primary action, search, on .

Captured request
{
  "method": "POST",
  "url": "https://api.reefapi.com/publix/v1/search",
  "headers": {
    "x-api-key": "$REEF_KEY",
    "content-type": "application/json"
  },
  "body": {
    "query": "milk",
    "postal_code": "33801"
  }
}
Captured response
{
  "ok": true,
  "meta": {
    "api": "publix",
    "endpoint": "search",
    "mode": "live",
    "latency_ms": 2091.2,
    "record_count": 20,
    "bytes": 168473,
    "cache_hit": false,
    "warnings": [
      "ignored unknown parameter(s): include_pii"
    ],
    "pagination": {
      "page": 1,
      "has_more": true,
      "total": 190
    },
    "upstream_requests": 3,
    "charged_credits": 3,
    "version": "1.0.0",
    "request_id": "bfad8e970c6d4055",
    "queue_ms": 1.6,
    "fetched_at": "2026-10-18T17:45:04.776Z"
  },
  "data": {
    "products": [
      {
        "product_id": "324942",
        "item_id": "items_21778-324942",
        "name": "Publix Milk, Whole",
        "brand": "publix",
        "size": "1 gal",
        "url": "https://delivery.publix.com/store/publix/products/324942-publix-milk-whole-1-ea",
        "image": "https://d2lnr5mha7bycj.cloudfront.net/product-image/file/large_a2284d01-9c64-4698-a43a-b9bc7617dd9f.JPG",
        "available": true,
        "stock_level": "many_in_stock",
        "stock_label": "Many in stock",
        "likely_out_of_stock": false,
        "sold_by": "each",
        "weight_option": false,
        "par_weight": null,
        "max_order_quantity": 20,
        "on_sale": false,
        "buy_one_get_one": false,
        "coupon_available": false,
        "store_brand": true,
        "dietary": [],
        "nutrition_highlights": null,
        "variant_values": [
          "1 gal"
        ],
        "retailer_reference_code": null,
        "retailer_lookup_code": null,
        "currency": "USD",
        "price": 4.41,
        "price_display": "$4.41",
        "original_price": null,
        "discount_percent": null,
        "savings": null,
        "loyalty_price": null,
        "loyalty_label": null,
        "loyalty_card_offer": false,
        "unit_price_text": "$0.03/fl oz",
        "size_text": "1 gal",
        "price_is_estimate": false,
        "estimated_weight_text": null,
        "promotions": [],
        "deal_terms": null,
        "great_price": false,
        "badge": null,
        "retailer": {
          "retailer_id": "57",
          "slug": "publix",
          "name": "Publix",
          "shop_id": "2786",
          "service_type": "delivery",
          "retailer_location_id": "21778"
        },
        "service_type": "delivery",
        "matches_query": true
      },
      {
        "product_id": "325183",
        "item_id": "items_21778-325183",
        "name": "Publix Milk, Whole",
        "brand": "publix",
        "size": "64 oz",
        "url": "https://delivery.publix.com/store/publix/products/325183-publix-milk-whole-0-5-gl",
        "image": "https://d2lnr5mha7bycj.cloudfront.net/product-image/file/large_72a02adb-6db2-4998-98c2-084f9d60dd86.JPG",
        "available": true,
        "stock_level": "many_in_stock",
        "stock_label": "Many in stock",
        "likely_out_of_stock": false,
        "sold_by": "each",
        "weight_option": false,
        "par_weight": null,
        "max_order_quantity": 20,
        "on_sale": false,
        "buy_one_get_one": false,
        "coupon_available": false,
        "store_brand": true,
        "dietary": [
          "Whole"
        ],
        "nutrition_highlights": null,
        "variant_values": [
          "64 oz"
        ],
        "retailer_reference_code": null,
        "retailer_lookup_code": null,
        "currency": "USD",
        "price": 3.31,
        "price_display": "$3.31",
        "original_price": null,
        "discount_percent": null,
        "savings": null,
        "loyalty_price": null,
        "loyalty_label": null,
        "loyalty_card_offer": false,
        "unit_price_text": "$0.05/oz",
        "size_text": "64 oz",
        "price_is_estimate": false,
        "estimated_weight_text": null,
        "promotions": [],
        "deal_terms": null,
        "great_price": false,
        "badge": null,
        "retailer": {
          "retailer_id": "57",
          "slug": "publix",
          "name": "Publix",
          "shop_id": "2786",
          "service_type": "delivery",
          "retailer_location_id": "21778"
        },
        "service_type": "delivery",
        "matches_query": true
      },
      {
        "product_id": "18066278",
        "item_id": "items_21778-18066278",
        "name": "Publix Milk, Reduced Fat, 2% Milkfat",
        "brand": "publix",
        "size": "1 gal",
        "url": "https://delivery.publix.com/store/publix/products/18066278-publix-milk-reduced-fat-2-milkfat-1-ea",
        "image": "https://d2lnr5mha7bycj.cloudfront.net/product-image/file/large_9b03ee00-5306-49f5-a876-4f37b0714e59.JPG",
        "available": true,
        "stock_level": "many_in_stock",
        "stock_label": "Many in stock",
        "likely_out_of_stock": false,
        "sold_by": "each",
        "weight_option": false,
        "par_weight": null,
        "max_order_quantity": 20,
        "on_sale": false,
        "buy_one_get_one": false,
        "coupon_available": false,
        "store_brand": true,
        "dietary": [
          "2%"
        ],
        "nutrition_highlights": null,
        "variant_values": [
          "1 gal"
        ],
        "retailer_reference_code": null,
        "retailer_lookup_code": null,
        "currency": "USD",
        "price": 4.41,
        "price_display": "$4.41",
        "original_price": null,
        "discount_percent": null,
        "savings": null,
        "loyalty_price": null,
        "loyalty_label": null,
        "loyalty_card_offer": false,
        "unit_price_text": "$0.03/fl oz",
        "size_text": "1 gal",
        "price_is_estimate": false,
        "estimated_weight_text": null,
        "promotions": [],
        "deal_terms": null,
        "great_price": false,
        "badge": null,
        "retailer": {
          "retailer_id": "57",
          "slug": "publix",
          "name": "Publix",
          "shop_id": "2786",
          "service_type": "delivery",
          "retailer_location_id": "21778"
        },
        "service_type": "delivery",
        "matches_query": true
      }
    ],
    "count": 20,
    "total": 190,
    "page": 1,
    "per_page": 20,
    "last_page": 10,
    "has_more": true,
    "unmatched_dropped": 0,
    "next_cursor": "ACF7ImsiOiI4Zjg2NTk2NzU2NTAiLCJwIjoyLCJvIjoyMH0ABPVOAAT2PwETq2YABPVFAPpf7wAE9UoAAKciAAT2QAAE9kUAAR8tAAT1UgAE9XkAFH6FAAT1cgD6YCcABPVcAAT1QgAE9UAABPVUAAP_7A",
    "query": "milk",
    "store": {
      "store_id": "21778",
      "name": "Publix #1270 - Southgate Shopping Center",
      "street": "2515 S Florida Ave",
      "city_state_zip": "Lakeland, FL 33803",
      "latitude": 28.0149968,
      "longitude": -81.9584252
    },
    "service_type": "delivery",
    "postal_code": "33801",
    "store_defaulted": false,
    "currency": "USD"
  }
}
Actions

What the Publix API does

ActionDescriptionConcrete use caseKey params
searchSearch delivery.publix.com at one Publix store: regular price (price list), was-price, member/card price and promotions apart, unit price, stock level, brand and size, in the site's own result order.Pricing teams call search to search delivery.publix.com at one Publix store.query, page, per_page, include_unmatched, cursor, ...
categoryEvery product of a delivery.publix.com collection (a category, a brand or a diet collection from `categories`) priced at one store.Marketplace operators call category to get every product of a delivery.publix.com collection (a category, a brand or a diet collection f….slug, page, per_page, cursor, postal_code, ...
product/detailOne Publix product: name, brand, size, category, ingredients, directions, warnings, images, rating — and its price, unit price, promotions and stock at one store.Catalog enrichment teams call product/detail to get one Publix product.product_id, postal_code, store_id
categoriesThe delivery.publix.com category tree (departments and their collections) or one collection's sub-collections; slugs feed `category`.Retail analysts call categories to get the delivery.publix.com category tree (departments and their collections) or one collection's….slug, postal_code, store_id
storesPublix stores around a US ZIP code, nearest first, with address, coordinates, distance and which services delivery.publix.com offers there.Pricing teams call stores to get publix stores around a US ZIP code, nearest first, with address, coordinates, distance and wh….postal_code, page, limit
offersPublix's current deal lists at one store: BOGO (buy one, get one free).Marketplace operators call offers to get publix's current deal lists at one store.type, page, per_page, cursor, postal_code, ...
promotionsWhich Publix deal lists are live now at one store, each with its name and product count.Catalog enrichment teams call promotions to get which Publix deal lists are live now at one store, each with its name and product count..postal_code, store_id
Code samples

Call search from your stack

curl -X POST https://api.reefapi.com/publix/v1/search \
  -H "x-api-key: $REEF_KEY" \
  -H "content-type: application/json" \
  -d '{"query":"milk","postal_code":"33801"}'
MCP one-liner
Ask your MCP-connected assistant: call reefapi.publix.search with {"query":"milk","postal_code":"33801"}.
Use cases

Who uses this API and why

  • Track Publix prices per store and ZIP code for a grocery price comparison app.
  • Publish Publix BOGO deals every week in a deals feed.
  • Compare Publix prices between Florida and Georgia stores.
  • Build a Publix store finder with distance from any ZIP code.
  • Monitor Publix multi-buy promotions by category.
FAQ

Questions developers ask before integrating

Does Publix have a public API?

No public product API. This API reads what delivery.publix.com shows a logged-out visitor and returns it as JSON. No account is needed.

Why do I need a ZIP code?

Publix prices are set per store. Pass postal_code or store_id; without them a fixed default store is used and store_defaulted is true.

Do delivery, pickup and in-store prices differ?

Not in our measurement: the store's delivery, pickup and in-store price lists were identical on 16 of 16 products, so one price is returned, the one the product page prints.

Can I get Publix BOGO deals?

Yes. offers with type bogo returns Publix's current BOGO (buy one, get one free) list priced at one store; rows carry the promotion label and buy_one_get_one. promotions lists the deal list with its product count.

Is the BOGO price in `price`?

No. price is the regular price the product page prints; BOGO and multi-buy deals are in promotions[] and buy_one_get_one, so you can compute the effective price yourself.

How do I find Publix stores near a ZIP code?

Call stores with postal_code. Around 33801 it returned 228 stores, nearest first, with address, coordinates, distance in miles and the services each offers. Use a store_id in any other call to price at that store.

Does search return everything the site finds?

Yes, in the site's own order, 20 per page by default (up to 40). cheese returned 299 products. The site can re-rank its list between two calls, so reading by page number can repeat or skip a product; follow next_cursor from each answer for a complete scan: it never returns a product twice and fills the page from the rest of the list.

How fresh is the data?

Every call reads delivery.publix.com live; nothing is cached on our side.

What is the Publix API?

Publix API is a ReefAPI endpoint group for delivery.publix.com prices as json per store: search, categories, bogo (buy one, get one free), product details and the store locator. It returns live JSON through POST requests under /publix/v1.

Is the Publix API free to try?

Yes. ReefAPI starts with 1,000 free credits, no card required. Publix calls use the same shared credit balance as every other ReefAPI engine.

Do I need a Publix login or account?

No login to Publix is needed for the API response. You call ReefAPI with your x-api-key header, and the playground can run live examples before you create a production key.

How fresh is the Publix data?

The page example is captured from a live search call, and production requests fetch live data through ReefAPI rather than a static sample.

How many credits does the Publix API use?

Publix actions currently cost 3 credits per successful call. Failed or blocked calls are free. All APIs draw from one credit pool.

Can I call Publix from an AI assistant or MCP client?

Yes. Connect ReefAPI once through MCP and your assistant can call publix actions with the same key, credit pool and JSON envelope used by normal REST requests.

docs / publix

Publix

delivery.publix.com prices as JSON per store: search, categories, BOGO (buy one, get one free), product details and the store locator.

base /publix/v17 endpoints
post/publix/v1/category3 credits

Every product of a delivery.publix.com collection (a category, a brand or a diet collection from `categories`) priced at one store.

ParameterAllowed / rangeDescription
slugrequired—Collection slug from `categories` (n-milk-22980 …) or a delivery.publix.com /store/publix/collections/<slug> URL.
page = 1optional1–2001-based page. The site's order can shift between calls, so reading page by page can repeat or skip a product; for a complete scan follow `next_cursor` instead. A page past the end is INVALID_PARAM; read `last_page`/`has_more`.
per_page = 20optional1–40Products per page (1-40, default 20).
cursoroptional—`next_cursor` from the previous answer, sent WITH the same query/slug/type, store parameters and per_page (and no `page`). Returns the next page without products already returned: rows the site moved are dropped and counted in `duplicates_dropped`, the page is filled from the rest of the current list (`skipped_recovered` = products offset paging would have skipped).
postal_codeoptional—US ZIP code whose Publix store prices the results (Publix prices and range differ by store). Default 33801 — then `store_defaulted` is true.
store_idoptional—Optional Publix store id from `stores` (wins over postal_code for the store choice).
Try in playground →
post/publix/v1/product/detail3 credits

One Publix product: name, brand, size, category, ingredients, directions, warnings, images, rating — and its price, unit price, promotions and stock at one store.

ParameterAllowed / rangeDescription
product_idrequired—Product id (every row's `product_id`) or a delivery.publix.com /store/publix/products/ URL.
postal_codeoptional—US ZIP code whose Publix store prices the results (Publix prices and range differ by store). Default 33801 — then `store_defaulted` is true.
store_idoptional—Optional Publix store id from `stores` (wins over postal_code for the store choice).
Try in playground →
post/publix/v1/categories3 credits

The delivery.publix.com category tree (departments and their collections) or one collection's sub-collections; slugs feed `category`.

ParameterAllowed / rangeDescription
slugoptional—Optional collection slug: returns its sub-collections. Without it: the whole category tree.
postal_codeoptional—US ZIP code whose Publix store prices the results (Publix prices and range differ by store). Default 33801 — then `store_defaulted` is true.
store_idoptional—Optional Publix store id from `stores` (wins over postal_code for the store choice).
Try in playground →
post/publix/v1/stores3 credits

Publix stores around a US ZIP code, nearest first, with address, coordinates, distance and which services delivery.publix.com offers there.

ParameterAllowed / rangeDescription
postal_coderequired—US ZIP code to find Publix stores around (nearest first).
page = 1optional1–2001-based page. The site's order can shift between calls, so reading page by page can repeat or skip a product; for a complete scan follow `next_cursor` instead. A page past the end is INVALID_PARAM; read `last_page`/`has_more`.
limit = 20optional1–100Stores per page (1-100, default 20).
Try in playground →
post/publix/v1/offers3 credits

Publix's current deal lists at one store: BOGO (buy one, get one free).

ParameterAllowed / rangeDescription
type = bogooptionalbogoWhich deal list: bogo (BOGO (buy one, get one free)).
page = 1optional1–2001-based page. The site's order can shift between calls, so reading page by page can repeat or skip a product; for a complete scan follow `next_cursor` instead. A page past the end is INVALID_PARAM; read `last_page`/`has_more`.
per_page = 20optional1–40Products per page (1-40, default 20).
cursoroptional—`next_cursor` from the previous answer, sent WITH the same query/slug/type, store parameters and per_page (and no `page`). Returns the next page without products already returned: rows the site moved are dropped and counted in `duplicates_dropped`, the page is filled from the rest of the current list (`skipped_recovered` = products offset paging would have skipped).
postal_codeoptional—US ZIP code whose Publix store prices the results (Publix prices and range differ by store). Default 33801 — then `store_defaulted` is true.
store_idoptional—Optional Publix store id from `stores` (wins over postal_code for the store choice).
Try in playground →
post/publix/v1/promotions3 credits

Which Publix deal lists are live now at one store, each with its name and product count.

ParameterAllowed / rangeDescription
postal_codeoptional—US ZIP code whose Publix store prices the results (Publix prices and range differ by store). Default 33801 — then `store_defaulted` is true.
store_idoptional—Optional Publix store id from `stores` (wins over postal_code for the store choice).
Try in playground →
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No per-site plans and no separate subscriptions. One key and one credit pool across the whole catalog, so adding a source costs nothing up front.

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